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Insights

Web Design and Cost

What a website costs, how to brief a design team and how to compare proposals line by line. This section also covers redesigns that keep the URLs, content and rankings that already work.

Tools and resources

Website project scoper

Scope a website project by size, design, platform, integrations and migration. Review a planning tier, timeline and deliverables, then print or email a result.

Open tool
The Build Brief

One email a month. The fixes, the numbers, nothing else.

What broke, what changed, what we measured, and the one thing worth doing on your site this month. Read in four minutes. Unsubscribe in one click.