**[ Design · Websites ]**Website design services

# A website that explains, convinces and books the call.

Start with your buyers and the questions sales keeps answering. Leave with approved page templates, an editable build and a launch plan that covers content, performance and ownership.

[Get a written proposal](https://w3experts.com/start-a-project/)[See a redesign](https://w3experts.com/services/website-design/#work)

Typical timeline**6-12 weeks**

Format**Fixed scope, written proposal**

You receive**Figma system, templates, live site**

Built on**WordPress · Shopify · headless**

Best for**B2B, SaaS, professional services**

After**Care plan or your own team**

![Designers comparing layout options](https://w3experts.com/_astro/media-150148544788f370_ZDjjDJ.webp)Week 2 · page system review

![Wireframes and a laptop on a desk](https://w3experts.com/_astro/media-e34d4cc38d7ef8f0_Z2e3j45.webp)

![Design tools on a monitor](https://w3experts.com/_astro/media-680bde51cef07488_2lQDu8.webp)

Templates per site 12-18CWV at launch Pass or we fix itLCP target ≤ 2.0sEditor training 90 minWhat every website project includes

Fit

## Is this the right project for you?

Be honest here and we will be honest back. Half the companies that call us need a smaller project than they think.

### Good fit if

- Your website undersells the quality of your business
- You need approved templates and a content editing workflow
- A decision maker can approve content and design at each gate

### Not a fit if

- You only need a quick template installation
- Nobody can own content after launch
- You need guaranteed sales figures from a new design

What you get

## Deliverables you can open, not slides about them.

Everything lives in your accounts from the first day: Figma, GitHub, hosting, analytics.

Figma · FigJam

### Journey map and sitemap

Who visits, what they need to believe, which page does that job.

Figma

### Design system

Tokens, type, components with states, and the rules for extending them.

Figma

### Page templates

12-18 templates covering home, services, pricing, proof, resources and conversion.

Live site

### Build on your platform

WordPress blocks or Shopify sections that match the design system one to one.

CSV · Redirects

### Migration plan

Every old URL mapped, every redirect tested, rankings protected.

Report

### Launch checklist

Core Web Vitals, accessibility, schema, forms and tracking verified and signed off.

Video · Docs

### Editor training

A 90-minute session and a written guide so your team edits with confidence.

Repo · Accounts

### Ownership from day one

Repository, hosting, domain and analytics in your name, not ours.

Redesign, before and after

## Same company. Same content. Different outcome.

Drag the handle. Both states were captured on the same device profile and connection.

![Northvale Dental Group site before the redesign](https://w3experts.com/_astro/media-4e30fecae78d1d3d_Z26xnow.webp)Before

![Northvale Dental Group site after the redesign](https://w3experts.com/_astro/media-dc263d8674f11715_1qfRFn.webp)After

Compare before and after

Moto G Power · 4G · Lighthouse 12 · Oct 2026Illustrative comparison

How it works

## Eight to twelve weeks, four approval gates.

You see work every week on a private portal. Nothing moves to the next phase without your sign-off.

| Week | Phase | What happens | Your effort | Gate |
| --- | --- | --- | --- | --- |
| 1-2 | Discovery | Stakeholder interviews, analytics review, competitor teardown, journey map, sitemap | 3 hours of interviews, access to analytics | Sitemap approved |
| 3-5 | Design | Wireframes, design system, key templates, clickable prototype | Two 60-minute reviews a week | Templates approved |
| 6-9 | Build | Theme or headless build, blocks, forms, integrations, migration script | Content delivery, test logins | Staging accepted |
| 10-12 | Launch | Content load, QA, redirects, performance and accessibility pass, go-live | Final approval, DNS access | Launch checklist green |

[05a] Redesign

## Redesigning? We keep what ranks.

Before a pixel changes we export every URL with its traffic and backlinks, decide what stays, moves or retires, and build the redirect map. The new site launches with your rankings intact.

- URL inventory with Search Console data
- Content audit: keep, merge, rewrite, retire
- Redirect map tested before launch
- Two-week post-launch watch on 404s and coverage

[05b] SaaS

## SaaS website or SaaS product? Both, separately.

A SaaS website does positioning, product explanation and the demo path. SaaS product UX does onboarding, workflows, roles and states. They need different research and different success metrics, so we scope them as two projects even when one team does both.

- Website: home, pricing, features, comparison, demo flow
- Product: onboarding, activation screens, empty states, settings
- Shared: design system, tracking plan, launch checks

Design to build

## The handoff nobody has to decode.

Pick the platform at the end of discovery, not before. The design system maps to it one to one.

01

### Block theme

Every design component becomes a block with locked styles and editable content. Editors can't break the layout.

02

### Patterns

Section patterns for the pages you add later, so the site grows without new design work.

03

### Performance baked in

Self-hosted fonts, responsive images, no page builder, CSS under 45KB per page.

01

### Online Store 2.0 theme

Sections and blocks mirror the design system. Merchandisers compose pages themselves.

02

### App discipline

Every app justified in writing. We measure what each one costs in load time.

03

### Checkout tested

Real test orders through every payment method, shipping rule and discount before launch.

01

### WordPress as CMS

Editors keep the admin they know. The front end is a static, pre-rendered site.

02

### Preview and publish

Draft previews with a signed link. Publishing rebuilds only what changed.

03

### When it pays off

Large content sites, strict performance targets, or apps and content sharing one design system.

01

### Handoff kit

Tokens as CSS variables, component specs with states, responsive rules, motion notes.

02

### Review built pages

Optional design QA: we compare the build against the system and list what to fix.

03

### No lock-in

Figma files are yours. Any team can build from them, now or in two years.

Engagement models

## Three ways to scope it.

Numbers arrive in the written proposal. Here is what each scope contains and what moves the price.

Scope A · Design only

### Design system + templates

3-6weeks

- Discovery and sitemap
- Design system in Figma
- 8-12 templates
- Handoff kit for any developer

[Scope this](https://w3experts.com/start-a-project/)

Scope B · most chosen · Design + build

### Full website project

8-12weeks

- Everything in Scope A
- WordPress or Shopify build
- Migration with redirect map
- Launch checklist, training
- 30 days of post-launch fixes

[Get a proposal](https://w3experts.com/start-a-project/)

Scope C · Design + headless build

### Headless WordPress

10-16weeks

- Everything in Scope B
- Headless front end, previews, ISR
- Performance budget in CI
- Component library documented

[Scope this](https://w3experts.com/start-a-project/)

What changes the price: number of templates · content migration volume · integrations (CRM, booking, search) · custom blocks · languages · photography and illustration.

From the founder

Your website should look like the company your customers already think you are. That is the brief we design to.

**Raihanul Roman**Founder & Design Director, W3Experts

Guarantee**6-12 wks**From discovery to launch

Bigger, smaller or different?

## Adjacent services.

If this page is close but not quite it, one of these probably is.

[S02

### UX Audit of your app

Expert review, analytics and Core Web Vitals check, severity-ranked backlog.](https://w3experts.com/services/ux-audit/)[S07

### WordPress Development Services

Custom block themes and headless builds your marketing team can edit without calling a developer.](https://w3experts.com/services/wordpress-development/)[S17

### SaaS Website Design

Positioning, pricing page, demo path and the page system around them.](https://w3experts.com/services/saas-website-design/)

Guides

## Read before you brief us.

Written for decision makers, tested by our engineers.

[![Code on a dark screen](https://w3experts.com/_astro/media-c6a7e381f7b12eac_Z1GJ9gb.webp)](https://w3experts.com/blog/what-is-414-request-uri-too-large-understanding-the-error/)

### [414 Request-URI Too Large: what it means and how to fix it](https://w3experts.com/blog/what-is-414-request-uri-too-large-understanding-the-error/)

Find which server sent the 414 and stop the redirect or form that keeps growing the URL. Raise the nginx or Apache limit only for legitimate long URLs.

Tested on nginx 1.30.6 and Apache 2.4.70 (Apache Lounge Win64 build) on Windows 10 Pro with a Node.js 22.23.4 backend, and WordPress 7.1.4 on PHP 8.3 in Playground, November 11, 2026

### [Website cost: project, running costs and ownership](https://w3experts.com/blog/website-cost/)

What a website costs to build, run and own. See the project line items, vendor prices for hosting, licenses and email, and a worked three-year example.

### [Website redesign checklist: preserve what works](https://w3experts.com/blog/website-redesign-checklist/)

The decisions to make before a redesign launches. Inventory, keep or remove rules, the URL map, freezes, validation and rollback, with real numbers from our own rebuild.

### [How much does a website redesign cost?](https://w3experts.com/blog/website-redesign-cost/)

The line items in a redesign quote and what drives each one. Includes dated market figures with their methods and a worked example from our scoper.

[Read our insights](https://w3experts.com/blog/)

Sample handoff

## Website template and launch acceptance pack

A sample pack links page templates to their content fields, responsive states and launch checks. The completed project includes editable design files, source code and an agreed handover for your team.

Sample · scope agreed before work starts

### Website template and launch acceptance pack

A sample pack links page templates to their content fields, responsive states and launch checks. The completed project includes editable design files, source code and an agreed handover for your team.

You keep the agreed project files and source. This sample illustrates the handoff; it is not a client result.

Questions

## Asked on almost every call.

What is included in a website project?

Discovery, page structure, design templates and the agreed platform build are defined in your scope. Content migration, integrations and ongoing care are listed explicitly so the handoff has no hidden assumptions.

How long does a new website take?

The typical website range is six to twelve weeks. The final schedule depends on templates, content readiness, integrations and how quickly your team can review each stage.

Can our team edit pages without code?

We design the publishing workflow around the people maintaining the site. WordPress builds use structured fields or editor-safe blocks rather than unrestricted layouts that can break the design.

Will the design work on phones?

Responsive layouts are included for the agreed templates. We check reading order, navigation, forms and overflow at desktop and mobile widths before launch.

Do you write all of the website copy?

We write the copy the build needs: headlines, page sections, calls to action, form labels and messages, from facts your team supplies and approves. Rewriting a large existing content library is scoped separately in the proposal. Blog posts and ongoing content are not part of a build; our sister agency BizAttic runs content and SEO programs.

What changes the price of a website?

Template count, custom blocks, content volume and integrations affect the effort. We provide a fixed-scope proposal after discovery and price changes through an agreed change process.

Do we own the finished website?

Yes. Your company owns the design files, source repository and accounts from day one. The project can stop at an agreed phase with the completed files staying in your hands.

What happens if the templates miss Core Web Vitals?

Our written promise is to fix templates we build that miss the agreed launch checks. The proposal states the measurement method and limits so the result is assessed consistently.

Next step

## Send the brief. Get a written proposal in five business days.

1. **01 · Today**Instant confirmation and a booking link.
2. **02 · 1 business day**A senior designer replies personally.
3. **03 · 5 business days**Fixed-scope proposal with timeline.
